Important Information

 

We got some really important information yesterday from a number of sources. The MBA shared that purchase activity was up 8% year over year and refinances were up 116% in the same period. Clearly the desire to buy homes is not wavering in the least, and the appetite to save money, reduces loan terms, change programs, consolidate debt, or access equity remains strong! This wave of activity is largely being captured by those who kept working hard in the fourth quarter of last year, and given the rate of new applications and the preapproval numbers being reported back by those I have been speaking to, we are in for a very strong first quarter!

The FHFA reported that in November, property values of homes financed with a conforming loan were up 4.9%. Now, any number of properties could be financed with a conforming loan program, but this number is likely to put more weight in more typical homes and less in larger homes. Certainly you could use a conforming loan on a two million dollar house, but most of these homes are likely represent what is the hottest part of the market right now, which are homes of more average market values.

Existing home sales were reported higher this month by 3.6% and almost 11% higher than this time last year! When you couple this with NAR reporting that housing inventories are at the lowest levels ever reported, and they started keeping this data forty years ago, we are in a real purchase housing demand cycle that makes sense given the rise of household formations, rising wages, consumer confidence, and the high cost of renting!

As supply continues to struggle to meet demand, new construction can only help so much! It will be those agents who can generate listing activity that will see the greatest advantage. For those mortgage professionals out there looking for an opportunity to forge new relationships with the best of the best, knowing the strategies to help generate those listing opportunities are essential! Buying leads will not create the relationships, value, and quality of experience needed this year; being a successful strategic partner in listing opportunities will be GOLD! 

The cost of waiting will be enormous for those who wait to buy, sell, refinance, or learn the strategies needed to help create listing opportunities in your market! So use the tools and strategies on the website to help you create opportunities and build the very relationships you will need to defeat the algorithm enemy!

Questions or comments: [email protected] 

 

 

 

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