The mortgage industry is evolving at a rapid pace. New technology and new competition is changing the landscape in which originators compete. Banks, correspondent lenders, and brokers are facing challenges from all sides of the equation. On-line lenders, retailers, leads providers, and every...
Recession Talk!
Aug 22, 2019
It’s time to have a real discussion about all of the recession talk floating around. While it may be a legitimate discussion, we really need to get clear of what a recession is, and what it may mean for our customers. While I am not an economist, I have been in the mortgage industry since...
The Best Marketing Vehicle is YOU!
Aug 15, 2019
There is certainly no shortage of ways you can market yourself or to get in front of opportunities. Technology and social media can put us in front of potentially unlimited impressions to people who may need our product or service. Clearly, I want each of you to have a presence on social media...
Refinance Realities!
Aug 08, 2019
With the single most informational report week in recent history behind us, the dust begins to settle in on the fact that mortgage interest rates will continue lower and bring with them the same volatility we have dealt with the past few months. Without getting too technical, we have been...
Never Market Rates!
Aug 01, 2019
I see it all the time and it makes me cringe! Originators and companies who think they are helping themselves by marketing and advertising mortgage rates! Here are five quick reasons why this is NOT a great idea:
- Rates change! Before you can complete all the legal disclosures on your marketing...
Summer Strategies Causing EPIC Results!
Jul 18, 2019
One of the greatest parts about coaching those in the mortgage industry is when a strategy or strategies you share with your people takes hold and generates big results. Most of the time it is something very simple and often overlooked that makes it happen, like simply making calls to your closed...
Closing Funds From Retirement Plans!
Jul 11, 2019
This is a brief reminder to those who already know this information and a short tutorial for those that don’t. PLEASE do not assume that your client has done their homework when it comes to using funds from retirement plans. So many people know just enough to get themselves in real trouble,...
Rates, Jobs, Strategies, & Opportunities
Jul 05, 2019
Happy Independence Day to all! I pushed this post off a day because off a series of events that might need attention. Waiting one day to get the jobs report this morning I felt was worth the short delay.
Mortgage rates continue to trend lower and consumers desire to buy homes remains strong....
Fourth Of July Opportunities!
Jun 27, 2019
We are approaching the Fourth of July holiday and for those of you taking off from Wednesday through Sunday, enjoy your time off!
For the rest of you, here are some things you will want to do to improve your opportunities at the business the others are leaving behind.
First and foremost, be...
Know What Is Going On!
Jun 20, 2019
As mortgage professionals we are obligated to have a wide range of knowledge about a wide variety of topics. Some information like product and program guidelines and specifications are expected, while other more detailed information maybe on a case by case basis depending on your specific market....
