The mortgage industry is evolving at a rapid pace. New technology and new competition is changing the landscape in which originators compete. Banks, correspondent lenders, and brokers are facing challenges from all sides of the equation. On-line lenders, retailers, leads providers, and every...
Deja Vu All Over Again!
Sep 26, 2019
A couple of weeks ago we ran into a buzz saw in the MBS markets. We spoke about the five fake news stories that pushed the bond market lower and drove rates higher. This week we’re following through on solid gains the end of last week, and we hear that there is a possibility that a trade...
Be The Resource
Sep 19, 2019
Is anybody out there enjoying this rollercoaster ride? Since the middle of last week we have seen rates rise sharply as a whole, with huge fluctuations from open to close. We lost a bunch of ground, around ½% in rate or so, just in three days. The scary part of this is, there were five...
How Fast Did That Happen
Sep 12, 2019
I was thinking yesterday that “9/11” was 18 years ago. How fast those 18 years went? I was also talking to a client about a training I did last year called “Crossroads” where I shared the evolution of real estate and mortgage originations from a predominantly realtor...
Working The Plan For September
Sep 05, 2019
We are rolling into September with a full head of steam and firing on all cylinders. The strategies we put in place are really taking hold and Labor Day weekend has been very productive for those who have engaged the market.
The back to school strategies and the patience to prepare our Realtor...
More Nonsense!
Aug 29, 2019
Just when we thought the main stream media just might have a clue about the housing market, they prove once again that they don’t. This week is just another reason you have to keep informed and know the reality of the markets so your clients and referral partners don’t make poor...
Recession Talk!
Aug 22, 2019
It’s time to have a real discussion about all of the recession talk floating around. While it may be a legitimate discussion, we really need to get clear of what a recession is, and what it may mean for our customers. While I am not an economist, I have been in the mortgage industry since...
The Best Marketing Vehicle is YOU!
Aug 15, 2019
There is certainly no shortage of ways you can market yourself or to get in front of opportunities. Technology and social media can put us in front of potentially unlimited impressions to people who may need our product or service. Clearly, I want each of you to have a presence on social media...
Refinance Realities!
Aug 08, 2019
With the single most informational report week in recent history behind us, the dust begins to settle in on the fact that mortgage interest rates will continue lower and bring with them the same volatility we have dealt with the past few months. Without getting too technical, we have been...
Never Market Rates!
Aug 01, 2019
I see it all the time and it makes me cringe! Originators and companies who think they are helping themselves by marketing and advertising mortgage rates! Here are five quick reasons why this is NOT a great idea:
- Rates change! Before you can complete all the legal disclosures on your marketing...
