Pay attention to your connection!
Too many people loose business because they don’t pay attention to their connections! Absence does NOT make the heart grow fonder; it makes it look in new directions. Loan officers are notorious for “assuming” relationships instead of nurturing them! Prime example is that many...
See you in September
Many of you won’t remember this famous song, but the reality of our business is that September is one of the most critical months of the year. As we transition from summer to fall, vacation back to school, we look forward to the final quarter of the year. September can quietly make or break...
Important questions about social media posts!
More and more mortgage and real estate professionals are connecting and posting on social media. Aside from the compliance issues you need to satisfy, you do need a game plan as to how, what, and why you are posting. There are some simple things I have found in making sure you are maximizing your...
Create Trust when Trust is in short supply!
More and more each day people are finding it hard to trust the very things we all used to believe in. We used to trust those on the evening news. Nobody doubted for a second anything that came from the lips of Walter Cronkite as he told us the news each night. We trusted our national...
Data to be aware of!
The back-to-school process has begun and parents are focused on getting their kids ready for school, or are trying to deal with the new school schedules and how that puts pressure on their housing situation. Back to school is hectic, but the challenges of the possible functional obsolescence of...
Observations from the field!
Purchase applications picked up last week and we are seeing many people coming back into the market as preapprovals remain about the same as we saw this time last year. The largest number of returnees are those that were working with FHA, VA, USDA, and bond program loans, as they are seeing...
Some data in, more to come!
The FED raised short term rates by 75bps as expected and the mortgage bond market approved of the measure by closing up by 47bps today. This move was “leaked” last week and was just a formality of hearing the official word today. In Jerome Powell’s remarks he signaled there...
Please don't let my facts get in the way of your fiction!
We have talked about the importance of following the data and knowing the facts. We have addressed how those in the mainstream media, social media “gurus”, and those just trying to generate clicks to support their revenue streams, all like to post big scary headlines without much...
The data keeps on coming!
Lots of new information to digest and more on its way. As I have said before, you must keep an eye on what can move the markets. Information can be spun to suit the needs or to create and support a particular position, it can also be used to clarify and counter opinions or interpretations of...
What is the cost?
Many companies and their originators are dealing with the challenges of less loan volume. With refinance business about 20% of the volume it was last year and purchase volume down in many markets as well, there is simply less loan units to take through the process, which leads to the reality than...
